Does this link to my back-end environment?

Not automatically, no. But if you’re interested in us setting this up let us know!

Can I optimise towards return rates?

Yes! You can optimise toward return rates, profit, customer value or anything you like – as long as you have the data to feed the algorithm.

How easy is this to set up?

Super easy! You just have to install our pre-made tag into Google Tag Manager.

Bidding Signals

Are you optimising for what really matters?

Optimise your bids based on specific business goals using a wide range of signals, including profit, predicted return rates, customer value or custom signals.

Optimise for high-value conversions

Customise your bidding strategies

Maximise your ROI

Pinpoint your most valuable conversions

Optimising for ROAS, transactions, or clicks could lead you to overlook more valuable metrics for your business.

Total control over your bidding

Choose from profit bidding or any optimisation you need, tailored to your most valuable conversions.

Higher returns on marketing investments

By focusing on high-value conversions you can allocate advertising spend more effectively, increasing maximum return on marketing investment.

Bidding Signals

"Bidding signals boosted our profitability and ROAS and we are thrilled with the results"

128%

Increase in profitability

Alvie always includes

Performance at a glance

Homepage view with a snapshot of performance across channels

Consolidated data

Connectors that work for all major marketing platforms

Personalised suggestions

Built-in recommendations of channel best practices

AI-powered assistant

Interrogate and get insights from your data with Alvie Co-Pilot

Customer support

One-time onboarding, live chat & quarterly customer success calls

Straightforward setup

Quick and simple implementation through your tag manager of choice

The difference that makes all the difference

Alvie's Bidding Signals

Allows custom calculations in addition to the pre-made (profit/new customers) setups

Fully managed solution – you simply need to install the tag on your website

Insights and optimisations on both product and an event level

Cross-platform support to send the same conversion event to multiple platforms (Meta/Google Ads/etc.)

What other marketers are saying

Hear from our clients

Bidding Signals transformed our marketing efficiency. With Alvie, we’re making better, faster decisions that support our long-term business success.

Martina Enebrand

Online Marketing Manager / Homeroom

With Alvie, we have streamlined our data collection, moved beyond biased models, and we now are ready for a privacy-first future.

Juan Martin De Riso López

Marketing Director / Podimo

Bidding Signals boosted our profitability and ROAS in Google Ads. Precis' expertise ensured a smooth implementation, and we're thrilled with the results.

Björn Holmkvist

Head of Digital Marketing / Polarn O. Pyret

Alvie’s modern attribution gives us clear insights into our campaigns, allowing us to allocate budgets effectively and maximise our marketing impact.

Mikael Arnsåsen

Head of Growth / KidsBrandStore

Working with Precis on tech and data solutions has been a pleasure. Their out-of-the-box ideas and energetic collaboration make them a great partner.

Bjørn Seaton

Marketing Manager / Trendhim

Precis' data-driven approach has helped us exceed our marketing goals, offering strategic insights and personalised solutions.

Johan Järnliden

CMO / Proffsmagasinet

What people often ask
(in a nutshell)

View more in our help centre

Maximise ROI with goal-driven bidding

Trusted by